Mirror Compacts: A Revival in the Beauty Accessory Market

Mirror compacts are enjoying a resurgence as key fashion accessories, driven by brands like Rhode and Merit. Hailey Bieber’s Rhode introduced a sleek, functional mirror compact to accompany her new lip liners, emphasizing on-the-go beauty management. Merit has collaborated with Completedworks for a limited-edition compact, merging high-quality design with utility. The growing popularity of these items is evidenced by a 70% increase in online engagement, with significant activity on TikTok and Google. This trend demonstrates a blending of practicality with a luxe aesthetic in everyday beauty products.

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