The goal of the project is of creating a shared ecosystem and choosing one brand to accomplish the goal. The brand that we chose was Hermes and this video takes you through the initiatives that we propose to Hermes. With SDG-12 of sustainable production and consumption, we proposed the initiatives of Circularity and Sustainability for Hermes. We also propose that Hermes being the a leading luxury player lead in a Multi Stake Holder Initiative of Sustainable Production and Consumption . The details of the same are discussed in the project video.